Generative AI in 2024: A Revolution on Hold?

There was a time when all headlines were all about the fact that AI would write novels and symphonies. The technology underlying those declarations, known as generative AI, promises a radical shift in the way humans create, learn, and even work. By 2024, things had become a little darker. The story is far from ending, even though the revolution may be put on pause. Let’s examine the causes of generative AI as it stands today.

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ChatGPT: Understanding the AI-powered chatbots

Chatbots powered by AI grew in popularity in recent years, with many organizations using them to improve customer service and engagement. But what are chatbots and how do they function? In this blog post, we’ll discuss AI-powered chatbots, their advantages and disadvantages, and how they’re employed in various industries.

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ChatGPT: Enhancing Human Interaction, Not Replacing It

In November 2022, the world was introduced to ChatGPT – an AI-powered chatbot that mimics human-like conversations. Developed by OpenAI, it uses deep learning, a subfield of machine learning, to produce responses that resemble human speech. With its user-friendly interface, ChatGPT has caught the attention of businesses and consumers alike, sparking curiosity about its potential to revolutionize marketing strategies and improve customer experiences. However, it’s imperative to note that ChatGPT is a tool to enhance human capabilities, not replace them. Join us as we explore the possibilities of ChatGPT and how it can be a game changer for marketers without compromising the human touch.

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