Boost Audience Reach and Revenue Potential with the right topics for Instagram Reels and TikToks

Do you feel ideas are all over the place and you’re lost? Have no worries, we have you covered!

In the ever-evolving world of social media, platforms like Instagram and TikTok continue to dominate video content. With millions of users actively engaged, these platforms offer thriving opportunities for creators to reach wider audiences and generate revenue. To maximize your success in 2023, it’s crucial to identify trending topics that resonate with viewers. This article will explore the right topics for Instagram reels and TikToks. This will help you capture attention, engage your audience, and increase revenue potential.

Lifestyle Hacks and Product Recommendations.

One of the most effective ways to engage viewers is by sharing practical lifestyle hacks and product recommendations. Whether it’s DIY tips, life-saving shortcuts, or innovative gadgets, people always look for ways to simplify their lives. By creating content that offers value and solves problems, you can build a loyal audience while potentially earning revenue through sponsored content or affiliate partnerships with brands.

Sports lovers, this one’s for you!

Fitness and wellness! Health and wellness are perennially popular topics, and they show no signs of slowing down in 2023. Share short workout routines, nutritional advice, mindfulness techniques, and self-care tips. With the rise of home workouts and virtual fitness classes, you can cater to a wide range of fitness levels and interests. Collaborating with fitness brands or creating your own fitness programs can also open monetization opportunities.

Travel reels make everyone dreamy

Travel content has always been a hit on social media, and it remains a top choice for Instagram reels and TikToks. Showcase breathtaking destinations, hidden gems, and insider tips for travelers. With more people venturing out after the pandemic, travel-related content is likely to be in high demand. Collaborations with travel brands, hotels, and tourism boards can help you monetize your content and make revenue through sponsored trips and partnerships.

Educational content

Knowledge and personal development continue to grow, making educational content a valuable asset. Create short videos that teach viewers the skill, provide interesting facts, or explain complex concepts in an easily digestible format. Subjects like language learning, coding, financial literacy, and personal growth are popular choices. Collaborating with online learning platforms or offering paid courses can generate revenue while providing value to your audience.

With no age limit, the topic grows by the second!

Fashion and style. Fashion and style-related content perform well on Instagram reels and TikToks. Experiment with outfit transformations, fashion hauls, styling tips, and fashion trend reviews. Engage in the latest fashion trends, offer style inspiration, and collaborate with fashion brands or retailers to showcase their products. Affiliate marketing can also be an effective strategy to generate revenue through product referrals and commissions.

Comedians of the world unite!

Entertainment content, including comedy sketches, lip-syncing, and funny skits, captures attention. Create engaging, light-hearted videos that smile at your viewers’ faces. Keep up with viral challenges and trends to stay relevant. By consistently delivering entertaining content, you can attract a large and engaged audience, which opens doors to brand partnerships and sponsored content.

To reach a wider audience and generate better revenues on Instagram and TikTok in 2023, focus on trending Topics for Instagram Reels and TikToks that capture viewers. Experiment with lifestyle hacks, fitness and wellness, travel and adventure, educational content, fashion and style, and comedy and entertainment. Remember to stay authentic, engage with your audience, and leverage collaborations and partnerships with brands to monetize your content effectively. By creating engaging and relevant content, you’ll be well-positioned to succeed in the competitive world of social media video content.

It’s very easy to set up everything on social media if you have a clear vision of what you want to accomplish. Book a call and brief us about everything you envision and we’ll put it into words, visuals, and reels for you!

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Author Profile

Vanessa Makhoul
Account Manager at Better'fly Lebanon - Digital Marketing Agency