We are living in a fast changing world; the brands that evolve with the change outperform those that don’t. While certain aspects of your brand identity, such as your logo, brand colors and brand persona should be fixed, how your brand interacts with people should be fluid and responsive to changing customer perspectives and trends. Let’s take a look at some branding tips and trends for 2022, adding to it the “how to keep my brand in the spotlight in 2022.”