The evolving landscape of Web3 and the metaverse

Web3 and the metaverse: How agencies are helping brands navigate these new digital spaces and develop engaging experiences.

The marriage of Web3 and the metaverse is ushering in a new era in the dynamic domain of digital development, transforming the fundamental fabric of how marketers connect with their consumers. Agencies, like professional navigators, are now crucial in assisting companies in navigating this new region and crafting immersive experiences that will connect strongly with people in 2024.

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The IT digital trends to watch for in 2022

People, organizations, and society began to look ahead to influence their futures rather than just surviving the present, according to recent McKinsey research. Hopes for herd immunity, the end of pandemic lockdowns, and a return to normalcy were all dashed this year — at least for the time being. Aside from the Great Social Media Resignation, which saw burnt-out Gen Z workers announce their resignation via TikTok and Instagram, the rise of non-fungible tokens (“NFTs”), and the introduction of the metaverse, the world’s space-going billionaires were as wealthy and productive in business and technology as they had ever been. 

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